Monday, January 9, 2012

Coca-Cola and Disney tag team marketing!

I just payed 30 dollars for a t-shirt at Club Cool (a joint advertisement by Disney and Coke). This particular "club" features Coke products from around the world! Everything from Gingerale of Mozambique to watermelon soda of china are featured in this exhibit, free to sample.

Coca Cola has had a presence in Disney for a long time (forever, maybe) and it's not so hard to guess why. All it takes are some fond memories, and the ability to recall a brand (what seven year old doesn't know what Coca Cola is?) and you have a potential life customer.

Here are some photos of Club Cool. It's pretty interesting!

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